AABA - Jazmin Whitmore with Insights from an Accidental Business Owner

This month's AABA is with Jazmin Whitmore, owner of More to Love plus sized consignment and the WWBC 2021 Entrepreneur of the Year. Jazmin launched her store just one year before the COVID-19 pandemic started. During a challenging time for many entrepreneurs and small businesses, she pivoted her business to add online sales and took advantage of economic disaster programs to remain resilient in her second year of business. A serial entrepreneur, Ms. Whitmore launched her first business, Those Lovely Locks, in 2017 as Asheville’s only wax and chemical free dreadlock studio. Learn from Jazmin's success as an "accidental" business owner.

The African American Business Association is a program of the Western Women's Business Center. The AABA convenes on the third Tuesday of every month and all are welcome to attend.